8. April 2011
People Search Engine Yasni stays on the road to success: a 7-digit gross profit, break even and 17 million unique users per month comprise its balance sheet 2010.
German startups are blamed for being uninspired copies of successful Web services from the US. Consequently, only few German Internet companies are of international relevance. However, Yasni is worldwide the only real search engine to find experts for keywords like skills or city and already half of its users are from abroad. International usage even increased tenfold in 2010. Notably is the high percentage of users from the US, Canada or Australia, but also from India, France and Japan.
Yasni CEO Steffen Rühl: „I am pleased that despite high expenditures for our growth and the set-up of further languages and domains in the last year we have not only doubled turnover as in the years before, but for the first time achieved the break even with a seven-digit gross profit for the total year.”
28. January 2011
In his Blog on Forbes.com, expert in Online Reputation Management Andy Beal has written down 11 unwritten laws dealing with online reputation. Which actually means that now they are no longer unwritten…Anyway, many people (above all Yasnians aware of their reputation) should know about these rules already. Problematic in my opinion is the fact that no difference is made between persons and companies in these 11 laws. Tips on how to manage and cultivate the online reputation may very well differ.
However, these laws suit well as a base for discussion. So here they are: the 11 Unwritten Laws of Reputation Management:
1. Everyone has an online reputation.
2. Your reputation is an extension of your character.
3. Every reputation has a weak spot.
4. Listen and react to criticism and problems.
5. Listen to the majority and find fans.
6. Interact with your customers where they are
7. Give your customers the chance of direct communication.
8. Your reputation will be attacked sooner or later.
9. Saying sorry may save you money.
10. Three mistakes concerning your reputation and you’re out.
11. The laws of Reputation Management will change.
What do you think? Some of the points apply to both: persons and companies. But still as mentioned earlier a differentiation is important when setting up laws.
5. January 2011
With the beginning of the new year we present the latest results of our series Awards for exceptional Yasni Exposés. Tedora, our VIP 1 International has published the long-awaited voting results of the Tedora Award for the fourth quarter 2010. The voting counted 40.000 votes. The awarding has taken place as a Christmas gift on Christmas Eve.
Here are the results of the awarding for the fourth quarter in detail :
Platinum for Dirk Weeber (Thailand)
Gold for Sylvia Mitterer (Austria)
Silver for Eckart E. Glüer (Germany)
Silver for Manuella Muerner-Marioni (Switzerland)
Bronze forr Ute Schönherr (Germany)
Congratulations to all award winners!
Please note that the next awarding will take place at the beginning of April 2011.
Here are the latest award nominations for the first quarter 2011:
Bruno Würtenberger (Switzerland)
Daniela Pellen (Germany)
Ingrid Maria Haimerl (Germany)
Martin Halter (Switzerland)
You’ll find arguments for the nomination here. Just take a look around, check out the nominees and of course vote for them if you like.
Have fun participating in the voting and a Happy New Year 2011 to all of you.