About Yasni

Many people lose track in the Social Media-jungle. Facebook…Twitter…Blogging… Where and how do I reach my customers the best?

A great article on the topic “communication with Social Media” by Soren Gordhamer is available on mashable.com.

Conclusion: There is a fine line between reaching out people and ’spamming’ people.

Here are the 7 Lessons for better networking with Social Media:

1. Find a Person’s Preferred Communication Channel: Go where they are!

2. Say Just Enough: Less is more!

3. Don’t Expect a Response: Say what you need to and then let it go.

4. Clarify Early: Say it up front.

5. What You Want is Not the Point: No one knows what the future may hold, so make the moment count. Ensure the door stays open, even if no one is walking through it right now.

6. Be Open Without Needing: Speak from openness rather than need.

7. Give Space: Focus on thoughtful instead of continual contact.

We will do our best! Thanks for the great tips…

First of all, i have to thank myildiz for his latest contribution Visibility for Yasni via collaborative effort. We are looking forward to more of your contributions and the subsequent discussion within the Yasni community.

At the moment, the topic “Social Media” is very present in the media. I’ve found something interesting on digitalbuzzblog.com - the new social media policy of Coca Cola:

read more »

I have just read an interesting article on Canada.com about privacy on the internet and whether or not there is even such a thing these days.

With growing developments within the online world, it seems it is getting easier to find out any information you would ever want to know about an individual and people are living their lives completely transparently through the internet without even realising it.

There was a big news story in the UK where the wife of Britain’s Spy Chief was using Facebook and posted photographs of them on holiday and told people where they lived; not only damaging to her husband’s career, but also potentially life-threatening due to the nature of his role.

According to the study, it is not only social networking sites that pose a problem. Alberta Health Services, the first in Canada to use electronic health records, lost 11,000 private records recently thanks to a hacker.

Once again, this reiterates the importance of regularly monitoring your online profile and ensuring that your address, telephone number and even your medical records aren’t being displayed publicly on the internet!

There has been an interesting news story this week about 5 Californians suing Facebook; claiming it violates their rights to privacy.

The 5 people, including 2 children, a photographer and an aspiring actress, claim that Facebook has gathered and shared their personal information with third party groups, as well as taking part in data mining procedures.

A similar case was brought to Facebook earlier in the year, when a young boy created an account without his parent’s permission and later uploaded pictures of him and his young friends in their swim wear.

This is another example of how people need to monitor their own online reputation and, very crucially, this highlights how important it is for parent’s to check their children’s online presence to ensure that the above cases do not happen again.

Finally, after several months of brainstorming and many sleepless nights we’ve finally come up with the most "creative" name for our new English blog!

Yeah, okay, maybe it isn’t so creative at all and it took us only a few minutes, but at least it breaks everything down to the essence of what you can expect here… simply, all about yasni. Meaning a lot of helpful and entertaining facts about people search, online reputation management, search engines, people and all the other things that enrich the WorldWideWeb.

Of course, we’ll also keep you posted on all activities, happenings and events on… for… with… around… and about yasni. If you have any feedback or suggestions for us, please post them in our feedback section.

Within our press corner you can delve among our latest press releases and all the nice clippings of where yasni has appeared; it’s a pretty long list…

So, welcome to "about yasni" and please feel invited to join and follow us!